CD-ROMs Titles
Incredible India Photo CD
Someone said, image is
everything. It’s true. Image is what is perceived by those who use,
or are likely to use, your brand and services or support your cause. It is your “personality”, and it can make
you stand out from others who are doing or saying similar things in a crowded
marketplace.
Branding is a sophisticated
process that puts together and sustains a complex mixture of attributes and
values, man of which are intangible. The objective of branding India is to
produce a unique and attractive offering that meets both the rational and the
emotional needs of the tourists.
Building an India brand is a
tall order; our attempt in this CD is to set out the vision, values,
personality and positioning for the brand together with guidelines for visual
and product differentiation, brand culture and architecture. The CD is a guide on how to manage the
visual identity of one of the biggest brands in the market, India. Or shall we
say, Incredible India.
The CD contains
incredible300 dpi images for reproduction to the actual size on the following
subjects:
Himalayas, Deserts, Islands
& Beaches, Backwaters, Ayruveda, Yoga, Wildlife, Adventure Sports, Dances,
Arts & Crafts, Festivals, Monuments, miscellaneous
Himalaya Photo CD
Himalaya is a Sanskrit word which literally means “ Abode of Snow” from Hima, “snow” and alaya, “abode” – a term coined by the ancient pilgrims of India who travlled in these mountains.
For centuries, the Himalayas
have lured visitors and challenged climbers from around the world. But more
than anything else, the Himalayas represent the awe-inspiring power, beauty and
grandeur of nature. The feeling is a
mixture of admiration. Awe and fear. The CD here attempts to capture this great beauty.
The CD contains 300 dpi JPEG
images for reproduction to the actual size on the following subjects:
Ranges, Lakes & Falls,
People, Valleys, Towns & Cities, Temples & Festivals, Flora &
Fauna, Monks and Monasteries.
North East Photo CD
The Northe Eastern States of
India are, definitely, the most beautiful. The colourful tribal costumes and
handicrafts, the friendly folk, coupled with the endless diversity in
geography, flora and fauna, languages, customs and architecture of their
monasteries have begun to attract scores of people.
Each state has something
uniquely different to offer. From white
water rafting in Arunachal Pradesh to tiger and rhinoceros safaris in Assam,
from dancing the Ras Leela in Manipur to collecting exotic orchids in
Meghalaya, from mingling with the colourful disparate tribes of Mizoram to
mountaineering in nagaland and from trekking in Sikkim to exploring the ancient
kingdom of Tripura.
The States of the North East
managed to retain their distinct cultural and tribal heritage all
throughout. Not just distinct from the
rest of the country, but also among themselves. And it is this distinction that makes this region unique and is
one of the main reasons for the resurrection of travel to the North East.
The CD contains 300 dpi JPEG
images for reproduction to the actual size on the following subjects:
People & Faces, The
Great Outdoors, Fairs & Festivals, Monuments & Monasteries, A Tradition
of Crafts, Flora and Fauna, Pot-pourri.
Wildlife Photo CD
The dazzling diversity of India’s geographic features has resulted in
creating habitats for a vast range of flora and fauna and many endangered
species. Conservation activity too has
increased multifold over the decade offering visitors an excellent opportunity
to see this diversity across the length and breadth of the country in numerous
wildlife Sanctuaries and Parks.
Captured in this CD are
memorable vignettes of these treasures in their natural habitats. The CD
contains 95 72 dpi JPEG images for reproduction to the actual size.
Body Mind & Soul
The CD contains information and tips on Yoga, Ayurveda and Naturopathy to rejuvenate your Body, Mind and Soul
North East Interactive (2
CDs)
These CD ROMs offer detailed
documentation on India’s North East and related imagery. The contests are presented in a set of two
discs.
The traveller’s Companion contains tourist information about India’s North Est, their people and places, cultural offering, getting there, state maps etc.
Cuisines of India –
Incredible India – Food and Cuisines CD
These
CD Roms offer detailed information on Food and Cuisines of India and related
imagery. The contents are presented as a set of two CD Rom (Food & Cuisines
and Recipes of India). Food and Cuisine CD contains information on various
foods across major culinary regions of India. Recipes of India is a
comprehensive index of food recipes from all across the country.
Incredible India Brochures
The CD
contains information on the following subjects:
Arts and Crafts, Adventure Sports, Shopping, Fairs & Festivals, Golf, Dance & Music, Body, Mind & Soul, Nature & Wildlife, 101 Things To Do, Picture Gallery, Museums & Art Galleries, Video Clippings.